Who It Is For

For foreign companies with real US demand and growing execution friction.

This page exists to save your time and mine. The method works for a specific situation: your company is established abroad, US demand is already real, and execution is starting to strain because it still runs from headquarters. If that is not your situation, the method is not for you. The rest of this page helps you find out either way.

The fit is two conditions, both required.

1. Real US demand. The US opportunity is no longer an idea. It shows up as repeat customer conversations or an active pipeline that does not depend on you personally pushing every deal; as partners, customers, or investors creating practical pressure to be present in the US; and as service, support, security, compliance, or hiring questions arriving because the demand is becoming real.

2. Execution friction. The demand is real, but the work behind it still runs from abroad, and it is starting to show.

The fit usually arrives as one of three stories:

All three end at the same place: the work needs a local owner.

You are hitting the wall if this sounds familiar.

When it is too early, and when I am the wrong choice.

I am not a fit for every company, and saying so here saves us both a wasted call.

And one condition without exceptions: your company must be able to operate lawfully in the US. I check this early, and it is not negotiable.

If you are too early, the free Assessment will tell you exactly that, and it will cost you nothing to learn it.

The engagement takes the shape your stage requires.

A defined project. A structured review and setup of your launch: blockers, order of work, provider coordination, readiness. Right when you need clarity before making heavier commitments.

A fractional or interim US operating lead. I run the US operating side part-time or for a defined period, while you decide the timing and scope of a permanent US executive.

A full-time founding US operator. For companies ready to place a senior operating executive in the US to build and run the local operation. This can be structured as consulting or as direct employment, whichever fits your plans.

The common thread is the same in every form: enough US demand to justify operating structure, and not yet enough local ownership to carry the next stage safely. That gap is the job.

The fit question is exactly what the Assessment answers.

Describe your situation. Within 3 business days you receive my written conclusion: fit, blockers, and the right next step, whether that is a project, an interim role, the full 135-Day US Launch Sequence, or waiting. Free, confidential, and read only by me.